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Case Study: From Hot Mess to High-Converting – How LuxEsystems Saved a Coaching Empire

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Client: E&E Coaching Co.
Industry: Boutique consulting firm supporting mindset coaches, career strategists and C-Suite advisors
Team Size: 6 coaches + 1 part-time admin
Location: UT

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The Problem

Let’s be honest—things were chaotic. Client notes lived in random Google Docs, discovery calls were double-booked (twice in one day 😅), and follow-up emails went out… whenever someone remembered.

Their growth had stalled, not for lack of leads—but because the backend couldn’t keep up.

woman biting pencil while sitting on chair in front of computer during daytime
woman biting pencil while sitting on chair in front of computer during daytime
Before LuxEsystems stepped in

🧾 Invoices “sent” but never tracked

📬 Onboarding was an email scavenger hunt

🧠 14+ hours/week spent on admin and scheduling

😬 Client experience? Let’s just say… inconsistent

“We had the clients - but our backend was a circus, and no one was driving the clown car.” -Maya

Too Much Chaos, Not Enough Productivity

The Solution

woman resting her chin on her palm while sitting on chair
woman resting her chin on her palm while sitting on chair

A High-End Backend Built for Coaches

After LuxEsystems worked their magic!

We mapped out their full client journey, uncovered the time leaks, and implemented:

✅ A fully automated Dubsado lead > onboarding > invoice flow
✅ ClickUp dashboards for project visibility & team accountability
✅ Zapier automations for lead capture, email triggers, and task creation
✅ Clean client-facing Smart Files to elevate their premium experience
✅ Automagic appointment scheduling + follow-up sequences

We delivered a fully operational system in 3 weeks flat.

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The Results

From Scattered to Scalable

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The Takeaway

Within 60 days of working with LuxEsystems, E&E Coaching launched a new group program, onboarded 12 new clients seamlessly, and reclaimed 30+ hours of team time monthly.

And yes—there’s now a ClickUp board called “✨World Domination Roadmap.”

Want a backend that scales with your brilliance? Let's talk.

From the Client

"We were spinning our wheels doing $200K of work on a $50K system. Now, everything just flows. Clients are impressed, my team isn’t overwhelmed, and I finally have time to think big again.”
Alyssa M., Founder of Evolve & Elevate Coaching